Client: Total Fitness
Brief: Using real life stories from their gym members, great a campaign to be used across social media and printed leaflets. Based around the ‘find your reason’ hashtag, it aimed to encourage more customer engagement whilst exploring the different reasons people join a gym. This also gave an opportunity to highlight various facilities available at Total Fitness gyms.
Category: Leaflet, digital, social media, Facebook, Instagram, Twitter

Mrs Bee - Total Fitness campaign - Instagram - find your reason
Instagram posts
Mrs Bee - Total Fitness campaign - leaflet - find your reason
A5 leaflet
Mrs Bee - Total Fitness campaign - Facebook - find your reason
Facebook posts
Mrs Bee - Total Fitness campaign - Victoria leaflet - find your reason
A5 leaflets – Vicky variation
Mrs Bee - Total Fitness campaign - Twitter - find your reason
Twitter posts
Mrs Bee - Total Fitness campaign - Ged leaflet - find your reason
A5 leaflets – Ged variation
Mrs Bee - Total Fitness campaign - 2 leaflets - find your reason
A5 leaflets – Jacky and Pam variations